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Advertising Manager

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AVG. SALARY

$91,930

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EDUCATION

Bachelor's degree or higher +

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JOB OUTLOOK

Stable

Real-Life Activities

Real-Life Communication

Advertising production managers sometimes deal directly with their advertising clients.

You are an advertising production manager. You do a lot of work with one client and you have a good relationship with them. You have noticed that they haven’t advertised with you for a while -- you want to find out why.

“You’ve got to understand a client’s needs. You have to elicit those needs,” says Paul Ellis. He works in the advertising department of a fashion magazine. It’s important for him to question his clients and listen carefully to their answers.

“You have to find out what their values are and determine how you can suit those values.”

Prepare yourself for a phone call with the client. Think of three questions you are going to ask the client. You might want let your client know that you do online advertising as well as print.

Contact

  • Email Support

  • 1-800-GO-TO-XAP (1-800-468-6927)
    From outside the U.S., please call +1 (424) 750-3900

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OCAP believes that financial literacy and understanding the financial aid process are critical aspects of college planning and student success. OCAP staff who work with students, parents, educators and community partners in the areas of personal finance education, state and federal financial aid, and student loan management do not provide financial, investment, legal, and/or tax advice. This website and all information provided is for general educational purposes only, and is not intended to be construed as financial, investment, legal, and/or tax advice.