Real-Life Decision Making -- Solution
You accept the offer and sell the recipe.
All you've ever wanted to do is be a chocolatier. And this offer to
purchase your Raspberry Ecstasy recipe will give you the money to either grow
your business or ensure that you have business for several more years.
You realize that if you sell the recipe, you may lose some of your corporate
clients. However, you're confident that you can offer most of those clients
something you already make or create something new that will please them.
You do lose some of your corporate clients. It's a struggle for a
while. But gradually, you gain more corporate clients that replace those you
lost and you continue to have a good business. What's more, you know
that if business should slow down for a while, you have a padding to fall
back on.
"I've done a lot of research on my own," says Karyn Matson, a chocolatier.
Matson has spent a lot of time deciding what moves she wants to make with
her business. "And I've tried to maintain a steady, controlled growth.
But every day is a new decision. And some of them are tough to
make."