Space Marketer  What They Do

Just the Facts


Insider Info

dotA space marketer gets satellites into the sky by selling them and other space-related technology to large companies.

dotSpace marketers sell space products, such as Earth-imaging systems. These are systems that translate raw data sent from satellites and display it as computer-friendly pictures.

dotSpace marketers write proposals to customers to tell them about new space products.

"A proposal is an official document that sells and promotes our solution to a customer and promises to provide it for a price," says space marketer Michael DeSandolis. This document has to be convincing, easy to read and appealing.

dotA space marketer coordinates the efforts of other people, like writers, graphic artists and video producers, who produce marketing material and proposals.

dot"Space marketers work for all sizes of companies, from small, five-person firms producing some specific product to gigantic aerospace companies of 100,000 employees," says DeSandolis.

dotThe majority of space marketers work for large aerospace corporations. Some now work for freelance marketing agencies that sell their services back to corporations. People freelance because companies have outsourced this work.

dotWork is always done in an office setting. "Offices can be located almost anywhere, often in boring industrial parks near airports," says DeSandolis. "Some of the more memorable locales are in Europe -- Versailles, just outside London, on the beach of Cannes, in the hills overlooking Rome -- all still offices, though."

dotWork hours vary since the market is global. Marketers have to work whenever they're needed. "I have to get up early to talk to people in Europe," says Brian Leadlay, a space marketer. "I stay late for others." Writing proposals can also mean working extra hours.

dotUsually space marketers work five days per week. When international travel is required, however, work extends into late nights and weekends.

dotThis is not a physically strenuous job. "Just normal office work and travel abroad," notes DeSandolis. A physically challenged person could do this job.

dotSpace marketers must understand how products are made and how they work. They must also be able to convince others to buy them. "Space marketers aren't regular salespeople, because it's not regular people who buy satellites and space equipment," says Linda Simpson, a marketing assistant for an aerospace company. Rather, they are selling specialized products to large corporations.

"This job provides me with a view into a very high-technology field, which I enjoy very much," says DeSandolis.

dotSelling usually means knowing the right people. "The space industry is fairly small and rather elitist," says Leadlay. "You have to be known around the district."

This makes it hard to get started in this career, with the result that most space marketers are 35 or older. "It takes maturity to handle dealing with large corporations and government agencies," adds Leadlay.

dotSpace marketers usually work for different companies during their career. "You have to be able to move to where the work is," says Leadlay. "With any sort of ambition to advance in this industry, you will probably have to move long distances or immigrate to a new country."

dotSpace marketers must have lots of self-confidence.

dotOne of the rewards of this field is that it allows people to see the newest technologies for space. "It has let me be a part of mankind's ventures into space," says DeSandolis.

At a Glance

Sell high-tech products like satellites

  • Understanding how the technology works is vital
  • Marketers have to work whenever their customers need them
  • Many have degrees in engineering and physics